Customer-focused plants – easy to understand, easy to buy

People don’t buy plants. They buy beauty and the personal satisfaction of growing, nurturing, and caring for their “family” in the yard.

We’ve grouped our product offerings in customer-focused collections with identities that express a key benefit of plants in that collection. Combine those benefits with our Handgrown, retail-ready focus, and you’ve got exciting plant offerings that will keep customers coming back again and again.

Our Products

  • Realfresh Citrus

    Realfresh Citrus™ - A customer favorite year after year Citrus trees make a wonderful addition to any home. Their uniqueness, fragrant blossoms, colorful fruit, and low maintenance combine to create…

  • Realfresh Fruit

    Realfresh Fruit™ - Fruits trees and berries that your customers demand "Grow your own" is one of the strongest trends in the horticultural industry. More of today's customers want to…

  • Colorfresh Crapemyrtle

    ColorFresh Crapemyrtle™ - Vibrant colors and easy care ColorFresh Crapemyrtles™ are a delightful focal point for your customers' garden or landscape. These plants are easy to grow and will liven…

  • Colorclassic Ornamentals

    ColorClassic Ornamentals™ - The timeless favorites ColorClassic Ornamentals™ and flowering shrubs are a favorite of homeowners and landscapers. Perfect for adding beauty for enhancing existing landscapes or creating a new…

  • Energysaver Shade

    EnergySaver Shade™ Trees – Timeless treasures with economic benefits Energysaver Shade™ trees feature varieties that have been favorites for generations. Known for their beauty and shade, these shade trees also…

  • WaterMiser Landscape Trees & Grasses

    WaterMiser Landscape™ Trees & Grasses – Timeless treasures with economic benefits Drought and the need for water conservation has been a key point of emphasis in recent years all over…

  • Reddy Roses

    Reddy Roses™ – America's favorite flower Roses are America's favorite flower. With vibrant blooms, colorful petals and a fragrant perfume, roses add a touch of beauty and elegance to homes…

  • CareFree Grasses

    CareFree Grasses – the versatile landscape accents CareFree grasses add variety to many types of gardens. Common uses include groundcover, specimen plants, erosion control, and as vertical design elements. They…